Bedazzled by Shiny Baubles?
Disheartened by Not Getting the Real Work Done?


Before I give you the answer, I want to tell you about my penchant for all things new.

I worked for a large organization and was lucky enough to lead some pretty innovative files. That should have been enough to keep my curiosity and creativity fulfilled. But it wasn’t.

You see, I was addicted to the next great thing. In fact, I loved generating new ideas, new programs, and cutting edge initiatives. My favorite pastime was brainstorming with like-minded out-of-the-box thinkers.

You can imagine how much fun I was having. The dopamine was frantically flowing through my brain. But like any habit, there was a price.

The shiny objects of my affection meant I had a really hard time focusing on the real work. I’m talking the work I was accountable for completing – the meat and potatoes of my job. The things I couldn’t simply delegate to my staff. And trust me, I was a good delegator.

If you’re like me and go after shiny baubles because they’re fun, creative and leave you feeling energized, then chances are you’re also disheartened. It’s really hard to have one without the other.

If you’re an entrepreneur this can be the death-knell for your business.

Luckily for you, I’ve learned how to break the habit, dial back the chemical release, do quality work, meet deadlines and still allow a little creative fun and games.

The answer can be found in 2 words: creativity and discipline.

In this case, neither word is more important than the other. In fact, you can’t successfully have one without the other.

Let me explain.

If you commit to a daily practice of discipline then you can carve out time within that practice to create or play with shiny baubles. Consciously limiting your creative, brainstorming or idea generation to specific chunks of time will leave you feeling responsible, useful and with time to meet your accountabilities. You’ll stop the never-ending chase for the high because you’ll get your needs met without the guilt, shame and pressure of not getting the real work done.
But here’s the hook – you must commit to taking that allotted time each day to be creative. Otherwise, you’ll not be disciplined. You’ll lose motivation, interest and end up completely disheartened with no energy for anything. It has to be a continuous cycle of creativity feeding discipline feeding creativity and so on.

People like us need to keep our juices flowing, but not overflowing. We need just enough to keep us engaged, motivated and yes, disciplined. And we need discipline to provide us with the right amount of time and focus to get our real work done and still make time for creative idea generation.

Here are ways to put this concept into practice:
• Protect space in your calendar each day just devoted to creativity.
• Ideally make creativity time at the end of morning or afternoon – don’t start your day with it or you’ll find yourself too high to focus on the real work.
• Think about who you most enjoy brainstorming and being creative with and meet with them at least every few weeks. The idea of riffing off each other will keep you anticipating and committing to the creative time.
• Adopt the Start ⇒ Do ⇒ Finish rule. Chunk your work into small pieces and do one chunk until it is complete. Only then can you move on to something else.
• Log off your email, web browser and anything else that’ll keep you from focusing on the chunk of work in front of you.
• Let others know what you need to be successful at this (like letting you know when they see you getting speedy etc.). You aren’t an island even if you might be a solopreneur.
• Commit to your disciplined plan with an accountability partner.
• Notice when you’re getting overly excited (high), speeding up and talking fast – sure signs you’re overflowing with dopamine. Give yourself a time and space to dial yourself back down.
• Remind yourself you’re on the path to new habits and this takes time – lots of it. Forget the 21 day rule – just another myth from the ‘70’s.

Sounds easy? It’s not.

Making this kind of shift takes a deep level of commitment. That’s why my final bullet point is this:
• Sometimes we just need more help. Hire a coach to be your champion. They’ll keep you accountable with the added bonus of helping you get underneath the bedazzle and on top of disheartened.

As for the two questions at the beginning of the blog? They’re critical questions to ask when you find yourself getting sidetracked and hunting for the next greatest